Stand Up Pouches to Catch Eyes on the Retail Shelves
The stand up pouches, also called doypacks, consist of a gusseted bottom. This allows it to stay upright on the shelves. Due to this, their visual presentation is improved. When customers come into the marketplace, they can easily observe the product. So such pouches lead to more sales due to the apparent design.
Moreover, the pouch style also has more surface area. So you get to have a variety of printing choices like logos, custom labeling, branding, and other options. This quality feature can further improve the appearance of packaging and thus lead to more return on investment for your business.
In addition to that, the stand-up pouches come in all shapes and sizes and have a seal at the top. They can fit in multiple sorts of products like dry food, snacks, supplements, and even liquid items. If you’re a brand that needs stylish, FDA-approved, FSC-compliant packaging. Then look no further than Label Pouches for custom stand up pouches.
Why Businesses Should Consider Stand-Up Pouches
As a business, you may be wondering, “Why choose stand up pouches?” Well, there are so many reasons that include not just protection but presentation and customer preferences as well. Here are some of the reasons to opt for them:
Space Saving
These custom printed pouches occupy less space compared to the boxes. You can place them on the shelf, store them in a warehouse, or transport them with convenience. They would be easy to place due to their lower volume and lightweight.
Preference Of Customers
Consumers want packaging that could benefit them. Those that have closures like zippers and nozzles make them reusable. They are also easy to grab and pour from. The reusable nature of stand-up pouches makes them highly demanded by customers.
Visual Appeal
As mentioned before, they usually have a large surface area. Due to this, many designs can be printed on them. Also, the stand up design itself pops out to the customer. This makes customers purchase your product.
More Shelf Life
Such packaging protects the items inside from various external, unwanted factors. This includes oxygen, moisture, UV rays, pathogens, and many others. Due to this, the shelf life of food products, medicines, and other cosmetic products is increased.
Freezer Safe
The plastic material and the laminate kraft are resistant to moisture. So, the items that require zero degrees or lower temperature can be stored in a refrigerator. In this way, you do not need to worry about product damage and germ attack due to humid conditions.
Smell-Proof High Barrier Protection
The combination of closures and multiple layers helps to protect the items from oxygen and air. Due to this, the original fragrance of the product is maintained, and it does not produce a foul smell.
Lightweight and Sustainable
The flexible and recyclable pouches are much lighter in weight than the solid boxes. And when made with eco-friendly material, they also prove to be very beneficial for the environment. The eco-consciousness also helps to build your brand identity.
The above things make it clear why businesses should consider custom stand-up pouches in order to thrive in the difficult marketplace.
Material Choice for Stand Up Pouches
As concerns about plastic pollution are rising, companies need to choose packaging materials with less potential for concern. No doubt plastic can’t be avoided altogether, but some options are better than others. At Label Pouches, we offer packaging that proves to be beneficial both for your brand and the environment. Here are some of the options that we offer:
Kraft Paper
Out of all the options for stand-up pouches, the Kraft paper is the most sustainable choice. And not just that is also an economical option. It is actually sourced from plants, hence it is 100% quick biodegradable. This material provides a great look to the packaging. It suits coffee, grains, and snacks.
BOPP (Biaxially Oriented Polypropylene)
This one is an excellent protector for moisture and humidity. So, for this reason, it proves to be very valuable for food products. The material is lightweight. In addition to that, it is also recyclable. Its affordability makes it among the top choices.
PP (Polypropylene)
Among various plastic options, PP is an option that is much more eco-friendly. The reason why it is used for stand-up pouches is its resistance to moisture. It offers protection for food, cosmetic products, and other wet or dry items.
PE (Polyethylene)
Another recyclable plastic option is PE. It provides greater protection to the moisture inside, and hence protects from leaking. For this purpose, it is used for wet products like juices, gels, liquids, and other such items.
In addition to the above material, you can get other choices like PLA, PBAT, or BoPET, and aluminum foil. You can request us for any sort of material. Label Pouches would be delighted to accommodate you.
Protect Your Products with Multi Layered Stand Up Pouches
These pouches are made from a combination of various layers that are laminated together. These multi layers provide strong protection and act as a barrier against moisture. Here is the layering process of stand-up pouches:
Outer Layer
The frontmost layer is usually made from BOPP and PET. Its main function is to provide protection against external factors like moisture and damage due to friction. It is also used to print various options like labels, logos, and product information.
Middle Layer
The center layer is the one that acts as the most protective shield. It protects from light, germs, and other factors like temperature fluctuations. The layer is usually made from aluminium foil or PET. The middle layers are an important component for the food and pharmaceutical industry to improve shelf life.
Inner Layers
The inner layers come in direct contact with the products, so it needs to be FDA approved if used for food products and medicines. This layer combines with others to make the pouches leak-proof. Usually, the material for the inner layers is PE.
You can use multiple layers in the packaging. It all depends on your product type and the protection it needs. For custom stand-up pouches with multilayers, Label Pouch is here to help.
Types of Stand Up Pouches
There are various styles of these pouches. Some come with different closures, and others come with quality design. Here are some of the suggestions for custom stand-up pouches, which will help you get started:
Standard Pouch: This is the basic packaging that you see anywhere in retail. It has a bottom gusset. It comes with a zip-lock seal.
Side Gusseted Pouch: Such packing has a gusseted surface at its sides in addition to the bottom. Due to these sides, the pouch is able to hold more products.
Stand Up Pouch with Heat Seal: Heat sealable pouches are enclosed with the help of a seal. They cannot be reused and are used for products that require extra resistance against external factors, like medicines and food materials.
Tear Notch Pouches: They come with a tear cut on the top. This allows the consumers to easily open the packaging. They are usually used for gummies, tissue papers, or products for immediate consumption.
Hang Hole Stand Up Pouch: For a better retail display, some pouches come with a hole. Through this, you can hang it on the nails for better display. The holes can be of various types, like Euro slot, also called Sombrero, Triangular, Delta (Osha), and hang hole.
Spout Stand Up Bag: This type comes with a nozzle or a bottle cap as a closure. This makes it easy to open and store the packaging. It is usually used for food and liquid products like ketchup, mayonnaise, and other types.
Stand Up Pouch With Window: Such stand up pouches come with great design, but the section of it is transparent. This allows the buyers to see what is inside the pack. So this type of packaging improves customers' interest.
Child-Resistant Packaging: This type of packaging is suitable for hazardous or sensitive products. It comes with a tamper-evident and a child-proof seal that is easy to open by parents but not by children. The products, like medicine, fertilizers, and chemicals, are stored in such packaging.
Metalized Pouches: It comes with the outer layers, which reflect colors and appear in a golden grey shade. It looks much more premium and attracts more customers.
Transparent Pouches: Such packaging has no design on it. They are just transparent and general. The transparency builds trust with the consumers and hence increases sales.
Retort Pouches: They are specifically created for hot meals or ready-to-eat food. The multilayers are heat-resistant. This means they maintain the temperature of food, so the shelf life of the items is improved.
Round Bottom Stand-up Pouches: This type of pouch has a welded soft-edge gusset that is circular in shape. The style allows the bag to stand on the shelf with much more stability.
Compostable Pouches: Such pouches are made from a material that is, in fact, derived from a plant-based source. They are eco-friendly and biodegradable.
Degassing Valve Stand-up Pouches: They come with vents that allow the gas to be released. However, the air from outside can not enter through it. It prevents the pouch from swelling and is used with coffee products.
In addition to the above styles, you can get the custom stand-up pouches of any type. All you have to do is come up with the idea, and we’ll put your imagination into reality.
Different Sizes for Stand Up Pouches
The standup pouches come in different shapes, styles, and sizes. You can always customize them however you want. Here are some of the usual sizes used in the marketplace:
| Stand Up Pouch Packaging Dimensions |
| Pouch Type |
Dimensions (W x H x G) |
Typical Capacity |
| Standard Stand-Up |
5.125" x 8.125" x 3.125" |
4 oz |
| Side Gusseted |
3.375" x 13.125" x 2.5" |
1 lb |
| Tear Notch |
4" x 6.625" x 2.375" |
2 oz |
| Spout Pouch |
5.5" x 8.3" x 3.5" |
16.9 fl oz |
| Metalized or Window |
6" x 9.5" x 3.5" |
8 oz |
| Child-Resistant |
8" x 6" x 2.5" |
4-8 oz |
| Retort Pouch |
5.12" x 8.12" x 3.12" |
8 oz |
| Degassing Valve |
6.75" x 11" x 3.5" |
12 oz |
| Transparent Bag |
3.12" x 5" x 2" |
1 oz |
| Compostable |
7" x 11.5" x 4" |
1 lb |
| Round Bottom |
9" x 13.5" x 4.75" |
2 lbs |
Note that these are some suggestions; your product type and weight matter. So you can always personalize the dimensions however you want.
How Custom Features Help to Improve Pouch Packaging
You don’t have to just choose the standard packing. You can enhance the look of your pouch with various custom and add-on features. Here are some of the features that you can incorporate into your stand-up pouches:
Custom Printing and Branding: You can choose any type of printing ink for your product. Be it soy-based ink, water-based, or any other type. The theme of your brand can be printed along with your logo.
Custom Labeling: You can choose to put the information in creative fonts. You can add nutritional value, your company's details, or other instructions with many suitable designs.
Matte Finishing: This finish on your stand-up pouch makes it look much smoother and clearer. It gives off a clean look. This makes the packaging appealing to the customers.
UV Spot: This add-on feature adds shine to your packaging. So this shine can catch the eye of the buyer in the aisles. So, likely your product sales can increase.
Embossing/ Debossing: The embossing features make the text appear raised on the pouch. The opposite of it is debossing, which makes the text go inwards. With such a feature, packaging looks much more high-end.
Custom Zipper Colors: Not everything is about the main packaging. The look of the seal also matters. You can choose to go for different colors for the zippers. The contrasting colors between the packing and seal make the stand up pouch look unique.
Smart Features: You can incorporate advanced features like QR codes for product information. NFC tags and smart chips also help your customers reach the website. This increases your organic traffic and can lead to more sales.
These were some of the ideas for custom stand up pouches. But know that packaging is the reflection of your brand. So you can design it however you want.
Label Pouches: A Smart Decision for Stand Up Pouch Manufacture
We are not beginners; our company has been a front player in the packaging industry for over 25+ years. During this time, we have helped countless businesses to improve their product sales and storage, all thanks to stand-up pouches. We don’t just provide standard options, but custom features as well. This way, you get the pouch that suits all your needs. Here are some great reasons to consider us:
Material with Low Carbon Footprint: Although we provide all sorts of materials, we particularly advise going for those that are eco-friendly as well as sustainable.
Custom Features: You don’t just get packing that is protective, but also attractive. We offer many printing options and add-ons like embossing, aqueous coating, ribbons, and many more.
Free Design Support: If you’re new to packaging and don’t know which option to go for, you can contact us for free support. Our team is available 24/7 to answer your concerns.
Quick and Free Shipping: You would get your order within just 4-5 days. The wholesale orders, however, would be delivered in less than 10 days. Great thing, we do not charge anything for shipping.
Free Samples and Mockups: If you have to place a bulk order, you can request a free sample and even a mockup for the product packaging. We’ll surely provide that.
Order Protective Stand Up Pouches Today!
Ready to protect your products from moisture, germs, air, and other external factors? Get flexible packaging that not only provides safety to items but also looks stylish. For custom stand up pouches, get an instant quote today.
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