Alex Robertson

Experienced Packaging & Materials Researcher at LabelPouches

Alex Robertson is an experienced Packaging and Materials Researcher dedicated to helping brands navigate the complex world of physical product presentation, structural integrity, and material science. At LabelPouches, Alex bridges the gap between manufacturing capabilities and brand vision, providing data-backed insights into how different substrates, adhesives, and flexible structures perform under real-world conditions.

From analyzing the barrier properties of food-grade packaging to ensuring CPSC compliance for specialized products, Alex ensures that businesses make informed, cost-effective, and safe packaging decisions.

Core Areas of Expertise

• Flexible Packaging Solutions: Deep technical knowledge of flexible formats, including high-barrier Mylar bags, retort pouches, and stand-up pouches tailored for food, pharmaceutical, and CBD markets.

• Sustainable & Eco-Friendly Materials: Research and application of compostable packaging, recyclable films, and plastic-free alternatives that meet modern sustainability mandates without sacrificing durability.

• Structural Integrity & Testing: Evaluation of puncture resistance, moisture barriers, and long-term shelf stability for perishable and sensitive goods.

Precision Labels & Custom Stickers

Understanding that product identification requires precision, Alex maintains a strict taxonomic approach to adhesive products, treating custom labels and custom stickers as entirely distinct categories with unique material requirements.

• Custom Labels: Expertise in barcode clothing labels, thermal transfer labels, and product branding labels using materials like BOPP, Kraft paper, and waterproof synthetic vinyl for rigid boxes and retail environments.

• Custom Stickers: Specialized knowledge in die-cut stickers, paper stickers, and sticker sheets designed for promotional, consumer-facing, and aesthetic applications.

Industry Compliance & Standards

A major focus of Alex’s research is regulatory compliance and consumer safety. This includes comprehensive testing and reporting on Child-Resistant Packaging, ensuring specialized pouches are significantly difficult for children under five to open while remaining accessible to adults, strictly adhering to US CPSC standards.